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  • Ian Price

Going for goal: How psychology can help you reach your fitness goals

Updated: Nov 16, 2018

Achieving your fitness goals can be tough - it takes persistence, perseverance, self-discipline and the ability not to throw in the towel when the time comes to train.

Truth is - your body is hardwired to make things as easy as possible for itself. As psychologist Steve Peters famously explained to Chris Hoy, we’re not wired for society, but for the jungle of Africa a hundred thousand years ago.


In that environment, we could at any point be attacked by a predator or a raiding party of neighbouring tribesmen, so expending unnecessary energy wasn’t helpful to the genetic imperative of surviving and reproducing.


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Head Start Book

ISBN9781292243801

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